The world of marketplaces is no longer just a sales channel but a dynamic space where communication, connection with the consumer and the ability to adapt to the demands of the platforms are essential factors to stand out.
Every day, brands around the world are refining their strategies, connecting more closely with people and setting a higher standard. Witnessing this constant evolution not only inspires us, but challenges us to be better.
At Phergal, we carry this commitment with a clear awareness: adapting is not enough; we must innovate, communicate and always exceed expectations. That is why we are proud to announce that we have been recognised for this at the Marketplace Awards Spain 2024, a celebration that year after year brings together the most outstanding brands in the sector.
Chen Yue, our Digital Global Marketing Manager, has been awarded in the GOLD category as Marketplaces Revelation Manager. His vision and ability to anticipate trends has boosted the company’s approach to digital markets, building strategies that make us grow every day.
E’lifexir has consolidated its leadership as Best Beauty and Health Brand, being among the three award-winning brands. Since 2021 and to date, E’lifexir is the best-selling brand in the anti-cellulite market (pharmacy and parapharmacy), endorsed by IQVIA, as well as a great example in the digital world, thanks to the trust of our consumers.
Resalim, our food supplement that helps metabolise drinks and food, has also been chosen among the three Best Social Media Campaigns in Marketplaces, sharing the podium with renowned names such as PC Componentes and Worten. This year we have invested a great effort in strengthening its branding, creating the campaign #DiQueSí a cualquier plan, and the result speaks for itself: Resalim continues to grow at an unstoppable pace.
Standing out in an increasingly competitive environment is a real challenge. But at Phergal, we cannot conceive of any other way to move forward than by giving the best of ourselves.
Thank you to those who are part of this story and to all those who push us to be better every day!
